TITANS
Big flavour. Bold character. Built to stand out. MIO created the brand identity for TITANS, a Mediterranean fast-casual restaurant with Greek roots and a fire-grilled spirit.
Year
2026
Services
Brand Identity
Duration
3 months
Location
Toronto, Canada
Cooked by fire. Powered by TITANS.
We translated TITANS’ Mediterranean spirit into a brand with appetite and attitude. Expressive lettering, a vivid red-and-yellow palette and a playful character inspired by Greek mythology bring the entire restaurant experience to life. We designed everything from T-shirts, caps and placemats to sauce packaging, food containers, stickers and wrapping paper—a complete system for the everyday needs of a restaurant. From a takeaway bag to the storefront, every detail carries the same unmistakable energy.
Meet TITAN, the character at the heart of TITANS. Inspired by Greek mythology, his powerful build, laurel wreath and draped tunic bring strength and heritage into a playful, approachable figure. His torch celebrates the fire of the grill, while his lightning bolt channels the brand’s energy. Drawn with expressive lines and a confident smile, he gives TITANS a familiar face and a personality that stands out.
We drew from ancient Greek architecture, mythology and craftsmanship to create TITANS’ visual language. The Ionic column represents heritage, the torch celebrates fire-grilling, and Zeus’ lightning bolt brings energy. An amphora, a radiant sun and a hand holding a T-shaped tool evoke Mediterranean traditions, warmth and craft. Together, they turn deep cultural roots into a bold, playful identity.
